Webinar Recap: 5 Tips to Optimize Your Omni-channel Marketing
On December 10th, 2014, Neustar hosted a webinar on how to maximize your holiday ad spend with the latest media intelligence insights. Neustar’s SVP of Media and Advertising, Rob Gatto and comScore’s Senior Director of Product Marketing, Andrea Vollman presented an exclusive overview of the Q3 Media Intelligence Report and discussed how shifts in digital ad spend, improved audience targeting, and the use of offline customer data online can lead to dramatic increases in sales performance.
We invite you to view the on-demand recording of this webinar to learn…
- Which channel delivers the best cost-efficiency, reach and customer engagement
- What kind of online performance lifts can you expect from your offline CRM data
- How to improve online results by targeting top-converting audiences across key verticals
Get the latest insights into channel performance, platform tactics and strategies that are working for today’s top agencies and advertisers. Based on data from billions of digital events, Neustar’s quarterly Media Intelligence Report delivers insightful analysis of key industry trends.